Advertising has become one of the most important part of any business. It is very vital to take the product to the targeted customers once a product has been launched. Only when a person knows about a product that is available in the market, they will think if the product is necessary and then make the purchase. This is the most integral part of any business. There are many forms of advertising that are preferred by businesses all over the world. The type of advertising also depends on the product or service that is being promoted. Advertising in the retail spaces that are available throughout the city has been one of the oldest forms of advertising in the market. This is also the traditional method of advertising that has consistently shown tremendous growth over the years.

It is one of the major sources to drive the online activity. The other traditional forms of advertising like the radio, television are all not so popular these days as the time that is spent by an average human inside their house has reduced comparatively. People are always on the move and they spend a huge amount of time outside. This can be because of their work or any other reason. But, it is very important to keep a customer informed about the newest product in the market. Retail space advertising is very beneficial because of the following reasons. They have a greater impact. OOH advertising helps in building a form of trust in the minds of the customers.